Analysis of Printed Advertisement

Analysis of Printed Advertisement In the printed advertizing by Maybelline late York, the makeup harvesting advertised is localiseed towards women. The advertised product, know as The carry offr, is to settle facial blemishes and wrinkles. Throughout the ad, iodin back end find m whatsoever target says and chassiss that grasp the endorsers attention. These specific wrangling, phrases, and images totallyow the lecturer to become conscious of their declargon flaws, in that locationfore, attracting them to this product. The main attention grabbing word throughout this ad is Eraser the word eraser shows up numerous amounts of multiplication within this ad.The word eraser is paired with many other words, for example, Erase fine lines or Erase age spots. These words target the needs of different individuals at in one case, although it may not even be beneficial to one, it still attracts the witnesser in a closely effective manner. The actual image itself plays a orotund r ole as well the main image is of an hypnotic young- viewing female. The female in this image has a beautiful complexion there are no flaws on her face whatsoever. This image is obviously utilise to manipulate the minds of the audience into thinking that this is what they will look like afterward using this product.Another key phrase too employ within this ad is Instant Age Rewind. Alone, these words are meaningless, but when placed together, it can create a deeper meaning. The interpretation of this meaning can differ for to each one individual, but most women take that phrase and interpret it as a product that will make them look a lot young INSTANTLY. When the fine print in this ad is read, which states, Visual is a dramatization of actual product results, one can truly realize that the ad is a hoax to manipulate individuals into purchasing this product.Unfortunately, no one sincerely knows whether this advert is accurate before the purchase of the actual item. In the pr inted advertisement by LOreal Paris, the makeup product advertised is targeted towards women. The advertised product, known as Visible Lift, is to ensconce facial blemishes and flaws. Throughout the ad, one can find many target words and images that grasp the readers attention. These specific words, phrases, and images allow the reader to become conscious of their own flaws, therefore, attracting them to this product. The main attention-grabbing phrase throughout this ad is Anti-Aging the phrase nti-aging or any other term use to relate to age repeats numerous amounts of times within this ad. In this ad, there is a large image of a model known as Andie MacDowell. Andies face in this image has no age spots, wrinkles, or any flaws on her face. This image is once again, the ideal image most women desire, a face with no flaws or blemishes. The strategies the creators of this ad use is very(prenominal) manipulative, besides images, the ad also contains 5 Proven Benefits this truly is th e pinnacle of the ad which allows the peach to believe that this product is the ultimate product.Although no one really has guaranteed that this product will definitely work, it still instills the image in ones mind that this product will work miracles. Without any consideration or thought, one can easily determine that this product was made for them, correcting all of their facial problems. Which one cannot forget, this is all in 1 Luminous theme. The parameters within this article do not really extend very far in trickery, but more manipulation of the mind. This ad makes itself look much more idealistic than what it really is.The celebrity endorsement also adds a little more to the manipulation by allowing one to think, If a celebrity says its good, then it must be good. This ad is well crafted to fool the audience into thinking this makeup product is suitable for the targeted audience, consisting of by and large mid-aged females. Within the two printed newspaper advertisements , both(prenominal) of the makeup product ads used wording and images to sell their products to the consumer minds. Although both of the advertisements used images and wording to attract customers, the strategies used within the wording and imaging drastically differs from one another.In the first advertisement from the Maybelline Company, the image and the words style differ form that of the LOreal Company. In the Maybelline ad, the word eraser is repeated many times on various separate of the ad. Whereas, on the LOreal ad, there are no repeating words or phrases. Both ads do contain an image of a cleaning lady with no facial blemishes or flaws, but the Maybelline image casts a cleaning woman whom looks much younger than the image of the LOreal ad. The Maybelline ad also strategically placed the words Erase on the parts of the face that wrinkle, know crows feet, and age spots.Directing the attention of the audience to those targeted areas. Lastly, the LOreal ad has a celebrity en dorsement where model Andie MacDowell claims that this product Take days Off. Whereas, in the Maybelline ad there id a disclaimer on the bottom stating that the actual results may vary from the ones on the photo of the visual. Overall, both ads use similar and varying techniques to convey to the audience that the product they are selling is worthwhile.Both ads to contain trickery, but the LOreal ad seems to have more trickery for not having any disclaimers in the fine print. The Maybelline ad has a better attention-grabbing style, when asked by random individuals, all of the individuals thought that the Maybelline product would be better for them. The marketing behind the Maybelline Eraser encompasses a much stronger attraction than LOreals visible lift. Revealing that portrayal has a large impact on the way individuals view a certain product.